And our 410-101 Certification Exam Cost can help them achieve all of these more easily and leisurely. Our 410-101 Certification Exam Cost exam materials are pleased to serve you as such an exam tool. With over a decade’s endeavor, our 410-101 Certification Exam Cost practice guide successfully become the most reliable products in the industry. Companies need employees who can create more value for the company, but your ability to work directly proves your value. Our 410-101 Certification Exam Cost certification guide can help you improve your ability to work in the shortest amount of time, thereby surpassing other colleagues in your company, for more promotion opportunities and space for development. However, our 410-101 Certification Exam Cost exam questions can stand by your side.
Facebook Certification 410-101 Join us and you will be one of them.
So you will never feel bored when studying on our 410-101 - Facebook Certified media buying professional Certification Exam Cost study tool. Our Reliable Exam 410-101 Pass4Sure certification questions are close to the real exam and the questions and answers of the test bank cover the entire syllabus of the real exam and all the important information about the exam. Our Reliable Exam 410-101 Pass4Sure learning dump can stimulate the real exam’s environment to make the learners be personally on the scene and help the learners adjust the speed when they attend the real exam.
If you fail to pass the exam, we will give a full refund. 410-101 Certification Exam Cost learning guide hopes to progress together with you and work together for their own future. The high passing rate of 410-101 Certification Exam Cost exam training also requires your efforts.
Facebook 410-101 Certification Exam Cost - It is quite convenient.
Thousands of people will compete with you to get the 410-101 Certification Exam Cost certificate. You must feel scared and disappointed. Do not lose hope. Our study materials come to your help. We will enhance your knowledge about the 410-101 Certification Exam Cost exam. You just need to follow our 410-101 Certification Exam Cost study materials to prepare the exam. No extra reference books are needed. And our pass rate is proved by our worthy customers to be high as 98% to 100%. You will pass the exam easily with our 410-101 Certification Exam Cost practice braindumps.
If you are better, you will have a more relaxed life. 410-101 Certification Exam Cost guide materials allow you to increase the efficiency of your work.
410-101 PDF DEMO:
QUESTION NO: 1
What are the different type of forms you can currently purchase ads on Facebook?
Choose only ONE best answer.
A. Power Editor, Ad Auction, and Marketing Partners.
B. Facebook Marketing Partners and Ad Auction.
C. Ad Auction, Insertion Orders, and Facebook Marketing Partners.
D. Facebook Marketing Partners and Insertion Orders.
E. Facebook Auction and Facebook Marketing Partners.
Answer: C
Explanation
There are basically three options for buying ads on Facebook:
* Facebook Marketing Partners: Formerly called PMD's are Facebook partners that help you launch campaigns outside of the Facebook interface.
* Insertion Orders (IO): This option is done directly through a Facebook Sales Representative. Usually, you will go through an IO for reach and frequency.
* Ad Auction: The most common way to purchase ads on Facebook. When you launch ads through the Ads Manager, you are utilizing the ad auction option.
Ads Manager are tools you utilize through the Ad Auction.
QUESTION NO: 2
What are some of the benefits of using "Reach and Frequency" buying option on Facebook?
Select all that apply.
Choose ALL answers that apply.
A. Predictability and control over frequency.
B. Predictability and control over reach and CPM.
C. Include Instagram as placement.
D. Define how much you want to spend each day.
E. Launch marketing campaigns to customer databases.
Answer: A B C D
Explanation
Reach and frequency buying can give you more predictability and control over the following:
* Reach and CPM
* Frequency
* Spend per day
* Placement distribution (e.g., Instagram vs. Facebook)
Keep in mind that you need an audience of at least 200,000 people in order to use the reach and frequency option. Additionally, you can only use reach and frequency on saved audiences and in multiple placements, not just Facebook Feeds.
QUESTION NO: 3
What tools can you use to determine if Facebook Pixel is detecting your event conversions?
(Select all that apply)
Choose ALL answers that apply.
A. Facebook pixel helper
B. Facebook Custom Audiences
C. Business Manager' Pixel Data Source
D. Facebook Analytics Tools
Answer: A C D
QUESTION NO: 4
Your client is a well recognized large brand, which has been in the market for +30 years, with a solid customer base.
The marketing brand manager wants to run Facebook ads for their new spring campaign. He/she insists on running interaction posts as the primary objective for all of the campaigns.
You explain that as a brand, they will benefit more running reach and frequency campaigns instead of promoted posts.
Select all of the reasons you give the brand manager to use reach and frequency as the primary bidding option.
Choose ALL answers that apply.
A. Branding campaigns usually have better performance by using the reach and frequency option as you can optimize for reach, frequency, and overall budget.
B. Branding campaigns usually perform better when optimized through CPM than CPA.
C. Reach and frequency will ensure the lowest cost per reach and cost per person impacted.
D. For brand marketing, changing attitudes and behaviors at scale will generate better results than specific actions on posts.
Answer: A B C D
Explanation
Research has shown the results in terms of Ad Recall, and Brand Awareness are fairly similar in a reach versus action optimized campaigns.
However, when it comes to costs, the results are quite different. Just look at the table below:
Both campaigns had a $500,000 budget. The expected lift was quite similar, but costs changed dramatically.
Reach campaigns allow brand managers to maximize more cost efficiently their marketing campaigns
.
QUESTION NO: 5
Your client is interested in running a campaign for 1 month and then do a brand lift study.
But, before proceeding with the study, he/she would like to understand more about it.
Select all that apply.
Choose ALL answers that apply.
A. People within the control group that will view your ads become part of the exposed group.
B. People within the test group that will view your ads become part of the exposed group.
C. The difference between the test group and the control group are analyzed to see the results of a brand lift study.
D. The difference in response between the exposed group and the control group are analyzed for results of your brand lift study.
E. You can set up a brand lift study through your Business Manager.
Answer: B D
Explanation
You can ONLY set up a brand lift study through a Facebook Account Representative.
Once a study is created, the campaign's target audience is separated into a test group and a control group. The test group contains people eligible to see your ads, and the control group contains people who won't see your ads.
The people within the test group that actually see your ads become part of the exposed group.
The exposed group and control group are then polled, and the difference in responses between the 2 groups is analyzed.
our CompTIA SY0-601 study materials will also save your time and energy in well-targeted learning as we are going to make everything done in order that you can stay focused in learning our CompTIA SY0-601 study materials without worries behind. VMware 6V0-32.24 - So we solemnly promise the users, our products make every effort to provide our users with the latest learning materials. On Omgzlook website you can free download part of the exam questions and answers about Facebook certification IBM C1000-182 exam to quiz our reliability. Microsoft AZ-104-KR - Users can not only learn new knowledge, can also apply theory into the actual problem, but also can leak fill a vacancy, can say such case selection is to meet, so to grasp the opportunity! Salesforce Salesforce-AI-Associate - If you do not have participated in a professional specialized training course, you need to spend a lot of time and effort to prepare for the exam.
Updated: May 28, 2022