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MCE PDF DEMO:
QUESTION NO: 1
A marketer wants the country field values in a database to be standardized.
What can a marketer do to achieve this?
A. Create a new custom field
B. Use a Smart Campaign to update non-standard values
C. Assign a default value to all new leads
D. Create static lists for each country
Answer: B
QUESTION NO: 2
A marketer's CRM requires that States be entered as a 2-digit abbreviation. The marketer wants to display full state names in the form picklists.
How should this be done?
A. Use Mark Input to display the abbreviation while storing the full state
B. Store the full state in "Stored Value" and the abbreviation in "Display Value" on the form field settings
C. Store the full state in "Display Value" and the abbreviation in "Stored Value" on the form field settings
D. Use Mark Input to display the full state value while storing the abbreviation
Answer: B
QUESTION NO: 3
A marketer has created a Smart Campaign with the Flow displayed in the screenshot:
Which attribute(s) will be updated if a Lead is running through the Flow and all Choices except the
Default Choice would match?
A. The attribute 'Profile Type' will be updated. 'Region' & 'Topics of Interest' won't get an update.
B. The attribute 'Region' will be updated. 'Profile Type' & 'Topics of Interest' won't get an update.
C. All attributes will be updated.
D. The attribute 'Topics of Interest' will be updated. 'Region' & 'Profile Type' won't get an update.
Answer: A
QUESTION NO: 4
A demand generation manager wants to run a batch Smart Campaign to update leads that were either created by form fillout today or who visited the company's pricing page.
Which rule logic should be used when setting up the Smart List?
A. Use Basic filters
B. Use ALL filters
C. Use Advanced filters
D. Use ANY filters
Answer: B
QUESTION NO: 5
Given the webinar program statuses below, which of the statements is true?
A. Once members are marked as "Attended", they cannot move to "No Show".
B. Once members are marked as "Attended", they cannot move to "Attended On-demand".
C. Once members are marked as "Registered", they cannot move to "Waitlisted".
D. Once members are marked as "Registered", they cannot move to "Invited".
Answer: B
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Updated: May 28, 2022